All together, the UFC 261 event will be seen as a huge success for the promotion when combining the cable ratings for the prelims along with the pay-per-view buys through ESPN+. number 94414163), granted a vendor registration number VR007603-20-001 by the Michigan Gaming Control Board, You might find it helpful for further reading to learn more about the UFCs viewership stats in recent years. Who never won the World Cup they deserved? 36 0 1 1 0 UFC 264: Poirier vs. McGregor 3 Jul. The UFC also represents female fighters well, with womens UFC weight classes putting on many great fights. How to watch Jon Jones vs Ciryl Gane. UFC fighter Conor McGregor made between $85 million and $100 million for his big fight with Mayweather, but a typical UFC main event fight earns him a flat rate of about $3 million. Vendor Compare those totals to the McGregor versus Mayweather fight, the biggest pay-per-view event of all time and in UFC history. UFC divides its fighters into nine weight classes, $30 million per season + $5 million in endorsements = $35 million, $3 million per fight, though McGregor made between $85 million and $100 million for boxing Mayweather, NBCs Sunday Night Football 18.175 million, No total available, but UFC on FOX: 1.828 million, ESPNs Monday Night Football 10.757 million, Thursday Night Football (NBC/CBS/NFL Network) 10.937 million, Highest viewed game drew 26.88 million viewers, Highest viewed UFC fight drew 4.3 million pay-per-views. NFL sponsorship revenue reached $1.32 billion in the 2017-18 season, with beer, trucks and fast food being among the largest spenders. Super Bowl ad spending alone for in-game spots exceeded $382 million, which was the same as the previous season. The UFC can have some outliers that smash records with some of the highest PPV buys in UFC history over a calendar year for the brand, particularly in 2009 and 2016. Revenue sharing was initially set up to ensure that richer and poorer teams start the season out on semi-equal footing, otherwise, the competition suffers. What Happens If A UFC Fighter Misses Weight. Floyd Mayweather only earned the third spot in terms of recognition with 79%, despite extremely high viewing figures in the last decade. Below youll find the list of sources used to write this article. Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Profit from additional features with an Employee Account. While they might not be among the highest earners in society, sports fans are huge in numbers. Level of interest in UFC in the United States as of September 2021 [Graph]. The fight was worth the wait. For example, last year the New York Giants signed running back Saquon Barkley to a deal worth $31.2 million (with a signing bonus of $20.77 million). According to a recent report published by Nielsen titled, Year in Review: Sports Consumption Evolution, the Singapore-based martial arts organization ranked as one of the top global sports properties in terms of viewership and fan engagement. The UFC boasts a diverse fanbase across the globe, with bursts in particular regions of the world that are otherwise dominated by other sports like soccer, basketball, ice hockey, and others. The NFL wins this one, too, by another landslide. While the UFC's main card pay-per-view numbers are undoubtedly massive, the pay-per-view numbers for the preliminary cards are also no less. arrow_drop_up 841. WATCH: 17-Year-Old Smilla Sundell Puts On an Emphatic Performance to Become the In 2010, they reached 8,980,000 buys, whereas in 2014 only generated 3,200,000 buys. The UFC saw a pay-per-view buy decrease of over 64% between 2010 and 2014. The 2021 report by Nielsen showed that ONEs video views have doubled in just 12 months. Deepak began following the sport as a casual fan when Ronda Rousey was finishing The live attendance reached 57,127 and was held at the Marvel Stadium in Melbourne, Australia. The Brazilians have had a keen interest in mixed martial arts since the birth of Brazilian Jiu-Jitsu, as many grapplers often dabble in other striking sports to add to their experiences like Boxing or Muay Thai. Seems like we didn't get it right this time Save my name, email, and website in this browser for the next time I comment. UFC 225 "Prelims" ratings on FOX Sports 1 returns just 667,000 viewers, marking the second-lowest viewership of the year behind UFC 224 in May. Published by Statista Research Department , Aug 29, 2019 Key insights UFC total. The primary demographic of UFC fans are from the USA, with over 75% male, 60% white, 60% between the ages of 25 and 44, and 60% making under $50,000 per year. affiliate links and make purchases, WSN earns a commission from our partners, including ESPN and various newsletter, Pavlovich Boots Beast From Heavyweight Top 5, UFC 248 Prelims Tops One Million Viewers, ESPN Returns Disappointing Ratings For UFC 241. UFC on ESPN 5 was broadcast on ESPN but had a start time of 3:00 p.m. The difficulty with assessing the viewership of any particular UFC event is that they involve many of the weight classes fighting, but most fans only tune in for the main event so it is difficult to assess exactly how many viewers are watching for each individual fight. Get in touch with us. First-year NFL players dont make their money from salary as much as from bonuses: Most rookies are paid the NFL minimum, but exceptional players get treated a bit differently. As with the other five American sports leagues weve compared to the NFL (NBA, MLB, NHL, MLS and NASCAR), UFC just cant measure up to the financial and popular success of professional football. Cub Swanson enters his co-main event against Giga Chikadze on a two-fight win streak after having lost his previous four fights. It also compares the range of fighters attracting the most buys, focuses on how UFC has taken over in the last few years and shows by contrasting the first four pay-per-views that both have headlined how McGregor is on course to prove an even better moneymaker than Mayweather: For sender corporate and licence details please visit our Imprint page. the We are happy to help. And same with Cleveland Browns rookie quarterback Baker Mayfield, who signed a four-year contract worth $32.68 million (with a signing bonus of $21.85 million). Youngest ONE World Champion at ONE 156. Currently, a group led by William Morris Endeavor owns and operates the UFC ever since they bought the company in 2016 for $4.025 billion. 10, 2021 KO/TKO 1 5:00 loss. The UFC's most significant year for pay-per-view was 2016, with an average of 655,000 buys. Your Ratings Werent That Good! The average viewers for the event were 805,000, which put it ahead of UFC on ESPN 5, but behind the other four UFC on ESPN events. The highest attendance for a single UFC event was Whittaker vs. Adesanya for UFC 243. Entering into the noughties meant significant strides for the brand to produce even more excitement and viewership as time passed. The NFL did well in 2018, pulling in $14 billion in total revenue, which ended up being $900 million more than they brought in the season before and a $6 billion boost from 2010. Something went wrong. ET, the UFC aired prelims on ESPN as an inducement for fans to buy the pay-per-view. Nine of the UFC's . Bringing you the weird and wild from the world of MMA each and every weeknight UFC Fight Night 133 ratings for the "Dos Santos vs. Ivanov" mixed martial arts (MMA) event last Saturday night (July 14, 2018) from inside CenturyLink Arena in Boise, Idaho. According to the Nielsen Ratings, there was an average viewership of 15.8 million for NFL games last season with NFL television ratings rising 55 from 2017 to 2018. The contest was a rebooking of their September fight, which ended in 15 seconds after Stephens could not continue after Rodriguez poked him in the eye. How much more revenue does the NFL take in than UFC? You need at least a Starter Account to use this feature. American-based MMA promotion UFC ranked #5 on the list with 6.6 billion views, while fellow mixed martial arts promotion Bellator MMA ended its year with 227 million views. While UFC on ESPN 5s main- and co-main events delivered in terms of action, it appears that the event overall failed to deliver in terms of television ratings, attracting a record low for the franchise this past weekend in Newark. In the co-main event, Yair Rodriguez and Jeremy Stephens faced off in a grudge match. (Photo by Chris Unger/Zuffa LLC via Getty Images). The event, which took place at TD Garden, was headlined by a light heavyweight bout between the undefeated Dominick Reyes and former UFC middleweight champion Chris Weidman. Accessed March 04, 2023. https://www.statista.com/statistics/1122523/ufc-interest/, Morning Consult. The Ultimate Fighting Championship (UFC) is an American organization of mixed martial arts (MMA). Are you interested in testing our business solutions? In contrast, the UFC only brings in several hundred million of revenue. UFC ratings: The "Khabib vs. McGregor" preliminary card for FOX Sports 1 returned impressive ratings for the network-televised action on Oct. 6 in Las Vegas, Nevada. UFC 225 'Prelims' Return Second-Lowest Ratings Of 2018 UFC 225 "Prelims" ratings on FOX Sports 1 returns just 667,000 viewers, marking the second-lowest viewership of the year behind. ONE Championship reached yet another significant milestone in 2021. Get UFC 285 results for the Jones vs. Gane event Saturday night in Las Vegas. Coverage totaled 153 hours across ESPN and ESPN2, an increase of 15% over the 133 that had been . Creative Commons Attribution-ShareAlike 4.0 International License, Report: UFC 232 pulls in an impressive 700,000 buys (MMA Mania), UFC 229 draws 20,034 fans, falls just shy of live gate record (MMA Junkie), NFL vs UFC: Revenue, Salaries, Viewership, Attendance and Ratings (WSN), Ultimate Fighting Championship (UFC) Statistics & Facts (Statista). According to the Nielsen Ratings System, the UFC 261 prelims, which aired on ESPN starting at 8 p.m. Who is better preparing themselves for worldwide domination? All rights reserved. The aforementioned NASCAR Cup Series race from Road America averaged a 1.15 rating and 1.93 million viewers on USA Network, down 9% in ratings and 11% in viewership versus last season's average for races on NBCSN (1.3, 2.2M). If youre in a hurry, heres the bottom line about UFC viewership statistics in recent years: The Ultimate Fighting Championship generated an average of 447,000 pay-per-view buys in 2018, a 31.47% increase from 340,000 buys in 2017. interim Sports Wagering Supplier license, under license number SWS 066, issued by the West Virginia Lottery The NFL is a boys-only league, while the UFC also has a womens division. Live attendance is holding steady at UFC events, but because of where they are held their attendance numbers pale in comparison to the NFLs. Then, based on the best information that Google searches can find, we will look at the revenue, salaries, viewership, attendance and ratings of both sports in order to figure out how the two measure up against each other. Champ Main Card Breakdown, UFC 230 Brings In 250,000 Estimated PPV Buys, UFC Sao Paulo Settles For Scraps In Prime Time Ratings, Shocker! Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022, Quarterly smartphone market share worldwide by vendor 2009-2022, Number of apps available in leading app stores Q3 2022. NFL players on the large side average 6-foot-5 and 315-pounds (offensive line) and the smaller players average about 5-foot-11 and 193-pounds (cornerbacks), while the. Between 2014 and 2016, the interest in the UFC grew by 6.3% in Russia, 5% in Spain, and 4.5% in Poland. Only 187 fighters in the UFC are currently earning six-figure salaries. of If you want to learn more interesting stats about the UFC viewership statistics in recent years, keep reading. possesses a Vendor Minor sports betting license from the Colorado Limited Gaming Control Commission (account The UFC has "remained steady in its ratings among its base demographics," men 18-34 and men 18-49" Meanwhile, it has seen a "sharp demographic increase among older viewers (adults 35-54 and adults 55+), women and Hispanics" ( SPORTS.YAHOO.com, 8/24 ). , the Singapore-based martial arts organization ranked as one of the top global sports properties in terms of viewership and fan engagement. Reyes earned a Performance of the Night bonus for his stoppage win. McGregor has spearheaded that boom, culminating in his boxing showdown with Mayweather for which he is the 5/1 underdog, but he is no lone wolf, with Ronda Rousey and Miesha Tate also recent graduates to the million club. UFC on FOX final show will likely continue the promotions trend of awful ratings, which started at 5.7 million in 2012 and ended at 1.4 million for its most recent show in 2018. The UFC can bring in millions of PPV buys on some of its top events through great global live streaming efforts. Four regular-season NFL games have been played in the U.K in 2019: Another international game for the 2019 season, is the one in Mexico: The UFC has become a global powerhouse in the last ten years, and that mostly has to do with the popularity of its international fighters. Since 2010, their buy rates have been on a noticeable decline. Lets take a deep dive into the statistics. The first thing we like to do is go over a few side-by-side comparisons between the UFC and the NFL so that those readers who dont know the details of both of these sports can get a better idea of how each one is operated. Now that you know about PPV buys and viewing statistics for the Ultimate Fighting Championship, you might want to know what happens when UFC fighters miss weight or how the UFC is scored. But with the NFL doing its best to fix its own problems like blown referee calls and excessive head injuries that lead to brain damage by listening to critics and adjusting its rules and replay protocol, the league has continued to adapt and adopt to all challenges. Here are the averages of pay-per-view data between 2001-2018: Some of these years will have considerable outliers that bring up the averages. NFL quarterbacks make about $4 million per year on average, while the typical NFL athlete earn about $1.9 million every season. During today's conversation IEG's Vice President of Strategy and Churchill Downs Vice President of Marketing, Brand and Partnerships Casey Ramage give us some insight on their analytical approach to sponsorship strategy. By far, professional football is America's favorite sport. This text provides general information. Last season for Super Bowl LIII, the winning New England Patriots each received$118,000and a big fat expensive ring, while the losing Los Angeles Rams players got$59,000 apiece. If you widen the interest broader to mixed martial arts, Nielson also reported that certain countries grew significantly between 2014 and 2016: The interest in mixed martial arts has spread from North America to Europe. Heres a list of the top 10 UFC events in order of live attendance: Compare these events to Khabib Nurmagomedov vs. Conor McGregor for UFC 229. (May 19, 2018) in Santiago, Chile. This was a huge leap for ONE, which closed out the previous calendar year with 6.1 billion views. ONE also showed a rapid increase in digital followers, improving its total fanbase to 42.7 million (24% improvement) across Facebook, Instagram, and YouTube from 2020 to 2021. Click below to sign in. The second biggest was in 2009, with an average of 617,000 PPV buys. Commission, a sports betting vendor registration, under registration number #100400, issued by the Director Use Ask Statista Research Service, Average salary of professionals in KBO league South Korea 2022, by team, Average player salary in K League 1 South Korea 2021, by team, Average wages in the KBL South Korea 1997-2021, Registered players in the KBL South Korea 2021, by team. If you continue to use this site we will assume that you are happy with it. While the average viewers fell short of four previous UFC on ESPN events, the broadcast performed well for a Friday night UFC broadcast. UFC ended the year with half of what ONE achieved, earning 6.1 thousand average engagements per post, while Bellator MMA recorded 1.4 thousand according to the Average Facebook engagements per post 2021 chart. The early PPV numbers are in for UFC 230 earlier this month in New York City, which was headlined by a heavyweight title fight between champion Daniel Cormier and knockout artist Derrick Lewis. (CO, Given that rugby is the primary sport loved by English fans, then soccer (their football), any penetration into that market is seen as a plus. Access to this and all other statistics on 80,000 topics from, Show sources information UFC on ESPN 1 which featured a heavyweight fight between Francis Ngannou and Cain Velasquez did big ratings Sunday night (Feb. 17, 2019) for "The Worldwide Leader In Sports.". Gaming Licensing and Investigations of the Virginia Lottery to operate in the State of Virginia, and a Such as in 2018, which included Khabib vs. McGregor (UFC 229), and in 2016 which included McGregor vs. Diaz (UFC 196). 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ONE Championship: Danielle Kelly Believes Jiujitsu Is Taking the Right Turn I think this is mainly due to the growing local competitions in these areas (like One Championship), which breeds a large viewer base among the size of the population.